Open AccessCombining phenomenology and sociology : the use of « consumer careers » as an objectivation tool for interpretive consumer research
Author(s) -
Ziyed Guelmami,
Lionel Sitz
Publication year - 2015
Publication title -
hal (le centre pour la communication scientifique directe)
Language(s) - English
Resource type - Conference proceedings
Subject(s) - phenomenology (philosophy) , consumer research , sociology , knowledge management , epistemology , computer science , data science , engineering ethics , business , marketing , engineering , philosophy