Customer-Company Identification: A Study of Relational Consequences in the Non-Profit Sector
Author(s) -
Fanny Reniou,
Élisa Monnot,
Pierre Volle
Publication year - 2009
Publication title -
hal (le centre pour la communication scientifique directe)
Language(s) - English
Resource type - Conference proceedings
Subject(s) - section (typography) , identification (biology) , profit (economics) , empirical research , construct (python library) , business , customer retention , marketing , knowledge management , computer science , industrial organization , economics , service quality , microeconomics , mathematics , advertising , botany , biology , service (business) , statistics , programming language
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