
Correlate of Service Quality Dimensions and Customer Loyalty in the Nigerian Telecom Markets: Does Customer Satisfaction Play a Mediating Role?
Author(s) -
Maria Friday
Publication year - 2017
Publication title -
iosr journal of business and management
Language(s) - English
Resource type - Journals
eISSN - 2319-7668
pISSN - 2278-487X
DOI - 10.9790/487x-1901046071
Subject(s) - business , customer satisfaction , service quality , loyalty business model , loyalty , marketing , telecommunications , service (business) , advertising , computer science