
Assessing Customer Satisfaction and Brand Awareness of Branded Bread
Author(s) -
Smitha M. Nair
Publication year - 2013
Publication title -
iosr journal of business and management
Language(s) - English
Resource type - Journals
eISSN - 2319-7668
pISSN - 2278-487X
DOI - 10.9790/487x-1221318
Subject(s) - business , marketing , customer satisfaction , advertising , brand awareness