Open AccessBrand Loyalty in Hospitality Sector in India: A Case study of Indian Hotels in Goa-Kerala.
Author(s) -
Jaskaran Singh Dhillon
Publication year - 2013
Publication title -
iosr journal of business and management
Language(s) - English
Resource type - Journals
eISSN - 2319-7668
pISSN - 2278-487X
DOI - 10.9790/487x-0935863.
Subject(s) - hospitality , business , brand loyalty , loyalty , marketing , advertising , tourism , geography , archaeology
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