Open AccessAn Empirical Study of the Factors influencing the effectiveness of Online Advertisement
Author(s) -
Seema Wadhawan
Publication year - 2016
Publication title -
iosr journal of computer engineering
Language(s) - English
Resource type - Journals
eISSN - 2278-8727
pISSN - 2278-0661
DOI - 10.9790/0661-15010020283-93
Subject(s) - computer science , empirical research , advertising , statistics , business , mathematics