
Customers’ Perception Regarding Reliability of Bancassurance Channel: An Empirical Study
Author(s) -
Mousumi Choudhury,
Ranjit Singh
Publication year - 2015
Publication title -
the sij transactions industrial, financial and business management
Language(s) - English
Resource type - Journals
eISSN - 2321-242X
pISSN - 2321-2411
DOI - 10.9756/sijifbm/v3i2/03040120102
Subject(s) - reliability (semiconductor) , channel (broadcasting) , perception , empirical research , business , computer science , telecommunications , psychology , neuroscience , mathematics , statistics , power (physics) , physics , quantum mechanics