PENGARUH BRAND IMAGE DAN NUTRITION LABEL TERHADAP KEPUTUSAN PEMBELIAN MIE INSTAN LEMONILO: EFEK MODERASI ORIENTASI MAKANAN SEHAT | Zendy

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PENGARUH BRAND IMAGE DAN NUTRITION LABEL TERHADAP KEPUTUSAN PEMBELIAN MIE INSTAN LEMONILO: EFEK MODERASI ORIENTASI MAKANAN SEHAT

Author(s) -

Priscillia Angela Gunawan,

Yohanes Sondang Kunto

Publication year - 2022

Publication title -

jurnal manajemen pemasaran

Language(s) - Uncategorized

Resource type - Journals

eISSN - 2597-615X

pISSN - 1907-235X

DOI - 10.9744/pemasaran.16.1.48-56

Subject(s) - brand image , humanities , advertising , food science , art , business , chemistry

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