Open AccessPENGARUH BRAND IMAGE DAN NUTRITION LABEL TERHADAP KEPUTUSAN PEMBELIAN MIE INSTAN LEMONILO: EFEK MODERASI ORIENTASI MAKANAN SEHAT
Author(s) -
Priscillia Angela Gunawan,
Yohanes Sondang Kunto
Publication year - 2022
Publication title -
jurnal manajemen pemasaran/jurnal manajemen pemasaran
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2597-615X
pISSN - 1907-235X
DOI - 10.9744/pemasaran.16.1.48-56
Subject(s) - brand image , humanities , advertising , food science , art , business , chemistry