Open AccessPENGARUH VISUAL MERCHANDISING, PERSONAL SELLING DAN PRODUCT QUALITY TERHADAP PURCHASE INTENTION PADA PRODUK KOSMETIK LT PRO DI SURABAYA
Author(s) -
Melisa Gunawan,
Edwin Japarianto
Publication year - 2016
Publication title -
jurnal manajemen pemasaran/jurnal manajemen pemasaran
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2597-615X
pISSN - 1907-235X
DOI - 10.9744/pemasaran.10.2.59-65
Subject(s) - product (mathematics) , humanities , advertising , psychology , business , art , mathematics , geometry