Open AccessAn Qualitative Research on Regional Brand Image and Its Effect on Purchase Intention
Author(s) -
Fan Mo,
Chee Weiming
Publication year - 2022
Publication title -
asian journal of agricultural extension, economics and sociology
Language(s) - English
Resource type - Journals
ISSN - 2320-7027
DOI - 10.9734/ajaees/2022/v40i1031148
Subject(s) - marketing , business , purchasing , product (mathematics) , agriculture , advertising , focus group , brand image , dimension (graph theory) , geography , geometry , mathematics , archaeology , pure mathematics