Open AccessEffects of Tourism Storytelling on Satisfaction and Behavioral Intention of Chinese Tourists in Jeju
Author(s) -
Lin Hua,
Han Il Kim
Publication year - 2015
Publication title -
journal of korea multimedia society
Language(s) - English
Resource type - Journals
eISSN - 2384-0102
pISSN - 1229-7771
DOI - 10.9717/kmms.2015.18.9.1140
Subject(s) - tourism , storytelling , psychology , marketing , advertising , customer satisfaction , business , geography , art , narrative , literature , archaeology
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