Open Access
Analysis of Success Factors for Mobile Commerce using Text Mining and PLS Regression
Author(s) -
김용환,
Ja-Hee kim,
박지훈,
이승준
Publication year - 2016
Publication title -
han-guk keompyuteo jeongbo hakoe nonmunji/han'gug keompyuteo jeongbo haghoe nonmunji
Language(s) - English
Resource type - Journals
eISSN - 2383-9945
pISSN - 1598-849X
DOI - 10.9708/jksci.2016.21.11.127
Subject(s) - multicollinearity , regression analysis , computer science , customer satisfaction , mobile commerce , regression , mobile apps , data mining , statistics , marketing , business , world wide web , machine learning , mathematics