Analysis of Success Factors for Mobile Commerce using Text Mining and PLS Regression
Author(s) -
Yonghwan Kim,
Ja-Hee Kim,
Ji Hoon Park,
Seung-Jun Lee
Publication year - 2016
Publication title -
journal of the korea society of computer and information
Language(s) - English
Resource type - Journals
eISSN - 2383-9945
pISSN - 1598-849X
DOI - 10.9708/jksci.2016.21.11.127
Subject(s) - multicollinearity , regression analysis , computer science , customer satisfaction , mobile commerce , regression , mobile apps , data mining , statistics , marketing , business , world wide web , machine learning , mathematics
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