
Personalized e-Commerce Recommendation System using RFM method and Association Rules
Author(s) -
Byeong-Woon Jin,
Young-Sung Cho,
Keun-Ho Ryu
Publication year - 2010
Publication title -
han-guk keompyuteo jeongbo hakoe nonmunji/han'gug keompyuteo jeongbo haghoe nonmunji
Language(s) - English
Resource type - Journals
eISSN - 2383-9945
pISSN - 1598-849X
DOI - 10.9708/jksci.2010.15.12.227
Subject(s) - association rule learning , recommender system , computer science , e commerce , customer relationship management , order (exchange) , association (psychology) , world wide web , information retrieval , data mining , database , business , philosophy , finance , epistemology