Open AccessA CROSS-CATEGORY ANALYSIS OF THE NETWORK EFFECTS ON WEBSITE USAGE
Author(s) -
Yi-Hsuan Chiang,
WenJhan Jane
Publication year - 2015
Publication title -
international journal of electronic commerce studies
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.196
H-Index - 9
eISSN - 2410-8588
pISSN - 2073-9729
DOI - 10.7903/ijecs.1338
Subject(s) - world wide web , network effect , social network analysis , advertising , social network (sociolinguistics) , computer science , business , social media , industrial organization