Open AccessONLINE SHOPPING BEHAVIOR IN THE PERSPECTIVE OF MARTIN HEIDEGGER'S TECHNOLOGICAL PHILOSOPHY
Author(s) -
Rifqi Khairul Anam,
Misnal Munir,
Protasius Hardono Hadi
Publication year - 2021
Publication title -
modern management review
Language(s) - English
Resource type - Journals
eISSN - 2353-0758
pISSN - 2300-6366
DOI - 10.7862/rz.2021.mmr.14
Subject(s) - framing (construction) , perspective (graphical) , phenomenological method , sociology , phenomenology (philosophy) , epistemology , data collection , research method , psychology , social science , business , computer science , engineering , philosophy , artificial intelligence , business administration , structural engineering
The purpose of this study examined online shopping behavior in Surabaya by using a technological philosophical point of view. The research contributes on critical thinking about human life in the era of technology, especially in online shopping. Methodology: This research approach was qualitative, with the phenomenological method from Martin Heidegger. Research informants were obtained using a key person who already knew the living conditions around the analyzed location. The data collection method used systematic interviews. Findings: The results show that the nature of online shopping behavior is a form of framing shopping as it is. Moreover, the result of this study are expected to contribute critical thinking related to human life in the world of technology.