Open AccessFashion consumer segmentation through socio-lifestyles - Bangkok samples -
Author(s) -
Anothai Cholachatpinyo
Publication year - 2013
Publication title -
the research journal of the costume culture/bogsig munhwa yeon-gu
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2383-6334
pISSN - 1226-0401
DOI - 10.7741/rjcc.2013.21.2.301
Subject(s) - market segmentation , consumption (sociology) , focus group , business , marketing , social life , politics , advertising , sociology , psychology , political science , social science , law