Open AccessMillennials' Online Apparel Purchase Decisions through Social Interactions
Author(s) -
Jihyeong Son,
Jing Sun,
Amy Hughes
Publication year - 2017
Publication title -
fashion, industry and education/international journal of costume culture
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2508-3023
pISSN - 1229-2761
DOI - 10.7741/fie.2017.15.1.044
Subject(s) - purchasing , clothing , credibility , social media , business , exploratory research , marketing , advertising , consumer behaviour , computer science , sociology , archaeology , world wide web , political science , anthropology , law , history