Karakteritega suhestumine, netimisogüünia ja representatsioonide materiaalsus

The present multidisciplinary theoretical article develops its focal line of argument gradually. At first, feminist and narrative theory are consulted; after that, some treatments in the philosophy of mind are discussed. The latter’s correlative relationship with the recent “materialist turn” in philosophy affords to propose a tentative alternative to the current and universally accepted approaches to the (fictional) character much indebted to philosophical idealism. This latter observation also determines the broad – some might argue seemingly overtly complicated – theoretical reach of the article. However, its timely point of departure – the online misogynistic abuse in fan discussions directed at Breaking Bad’s Skyler White and the actress Anna Gunn –, enables to cast the issue of character engagement in necessarily broad terms, disciplinarily speaking. Be it in the context of different scientific disciplines or as the crucial vertebra connecting them, whilst also suggesting far-reaching philosophical implications. This kind of engagement, and especially its expression in online discourse, provides an impetus to inquire about the peculiarities of the human mind and the operation of human thought. Therefore, the present article zooms in on the conventionally understood binary relationship between “fiction” and “reality”, sketching appropriate terminology (continuance, narrative person, realitization) and theoretical framework (inspired, in part, by the Soviet school of philosophical Activity Theory) to help explain the human proclivity to treat characters in naïve realist terms, i.e., as real people. The central research question is as follows: what kind of ramifications can be detected for the conceptualization of character (and narrative) engagement from a particular kind of value-laden reception (like the forms of digital misogyny that emerged in the context of Breaking Bad’s reception)?