Open AccessFactors Affecting Mother's Satisfaction, Word-of-mouth, and Repurchase Intention for the Complete Collection and Monography Picture Books
Author(s) -
Naya Choi,
Seyoung Kim
Publication year - 2016
Publication title -
han'gug gajeong gwanli haghoeji/hanguk gajeong gwalli hakoeji
Language(s) - English
Resource type - Journals
eISSN - 2713-6523
pISSN - 1229-1331
DOI - 10.7466/jkhma.2016.34.3.95
Subject(s) - word of mouth , psychology , social psychology , advertising , business