
THE ROLE OF SOCIAL MEDIA IN THE MARKETING STRATEGY IN THE HOTEL INDONESIA GROUP
Author(s) -
Rifa Annisa,
Anisatul Auliya
Publication year - 2020
Publication title -
journal of indonesian tourism and policy studies
Language(s) - English
Resource type - Journals
ISSN - 2541-5360
DOI - 10.7454/jitps.v5i1.159
Subject(s) - social media , promotion (chess) , advertising , business , research object , product (mathematics) , marketing , social media marketing , qualitative research , digital marketing , sociology , political science , business administration , social science , geometry , mathematics , politics , law