Open AccessO Contexto Científico da Gestão do Portfolio de Produtos para Empresas de Manufatura
Author(s) -
Álvaro Luiz Neuenfeldt Júnior,
Sabine Ritter De Paris,
Edson Funke
Publication year - 2014
Publication title -
future studies research journal
Language(s) - English
Resource type - Journals
ISSN - 2175-5825
DOI - 10.7444/fsrj.v6i2.168
Subject(s) - portfolio , business , product (mathematics) , competitive advantage , project portfolio management , identification (biology) , business administration , conceptual framework , subject matter , process management , marketing , industrial organization , management , economics , sociology , project management , finance , social science , botany , geometry , mathematics , curriculum , biology , economic growth
Correct product portfolio management is one of the feasible ways of ensuring competitive sustainability before continued market evolution whereby decisions to maintain or exclude an item from the sales offering drives consequences that impact both internal and external contexts. In alignment with this standpoint, the purpose of this study is to identify and pinpoint the conceptual framework on product portfolio management, particularly in as much as existing applications centred on manufacturing sector firms is concerned, so as to allow for the envisioning of possible opportunities of fostering future investigations on the subject matter. To this effect, theoretical-conceptual research was conducted, starting with the primary definition of how this field of study is explored right through to the bibliometric review of existing publications. The end result was the identification a gap in research that focuses on portfolio management at manufacturing companies, particularly in Brazil where only two studies centred on this theme were found, although the country hosts more than 30 types of organizations of this kind