Open AccessTHE RELATIONSHIPS BETWEEN SERVICE QUALITY, CUSTOMER SATISFACTION AND CUSTOMER LOYALTY: AN INVESTIGATION IN VIETNAMESE RETAIL BANKING SECTOR
Author(s) -
Vu Minh Ngo
Publication year - 2016
Language(s) - English
Resource type - Conference proceedings
DOI - 10.7441/dokbat.2016.43
Subject(s) - vietnamese , business , customer satisfaction , loyalty business model , service quality , marketing , customer retention , customer advocacy , retail banking , customer delight , customer equity , loyalty , service (business) , industrial organization , philosophy , linguistics