Open AccessSinging Corporate Social Responsibility: A Multimodal Analysis of the 2018 Budweiser Super Bowl Commercial
Author(s) -
Ilaria Moschini,
Johnny Wingstedt
Publication year - 2020
Publication title -
linguae and
Language(s) - English
Resource type - Journals
eISSN - 2281-8952
pISSN - 1724-8698
DOI - 10.7358/ling-2020-001-mowi
Subject(s) - semiotics , narrative , framing (construction) , singing , lyrics , sociology , meaning (existential) , corporate social responsibility , visual arts , art , media studies , linguistics , public relations , history , psychology , political science , literature , management , philosophy , archaeology , economics , psychotherapist