Open AccessImpacto en las redes sociales de las Grandes Empresas Españolas: Reputación Corporativa, Integridad y Comportamiento Ético
Author(s) -
A. M. Casado,
José Ignacio Peláez Sánchez,
Ana María Callejón Callejón
Publication year - 2014
Publication title -
ad research
Language(s) - Spanish
Resource type - Journals
eISSN - 2340-3144
pISSN - 1889-7304
DOI - 10.7263/adresic-009-06
Subject(s) - business , publicity , admiration , attractiveness , reputation , corporate social responsibility , general partnership , business ethics , social media , sustainability , creating shared value , public relations , marketing , business administration , political science , law , psychology , ecology , finance , psychoanalysis , psychotherapist , biology