Open AccessLa generación de experiencias de compra placenteras como base de la gestión de los centros comerciales de Vizcaya
Author(s) -
Sandra Usín Enales
Publication year - 2013
Publication title -
ad research
Language(s) - Spanish
Resource type - Journals
eISSN - 2340-3144
pISSN - 1889-7304
DOI - 10.7263/adresic-008-04
Subject(s) - profitability index , business , marketing , consumption (sociology) , customer base , advertising , action (physics) , sociology , social science , physics , finance , quantum mechanics