Open AccessEXPLORING THE EXTENSION OF CONSUMER ETHNOCENTRISM ON ETHNOCENTRIC BUSINESS ORIENTATION OF YOUNG ADULTS FROM TWO COUNTRIES
Author(s) -
Marija Čutura,
Mile Bošnjak,
Dina Lončarić
Publication year - 2022
Publication title -
časopis za ekonomiju i tržišne komunikacije
Language(s) - English
Resource type - Journals
eISSN - 2232-9633
pISSN - 2232-8823
DOI - 10.7251/emc2201279c
Subject(s) - ethnocentrism , consumer ethnocentrism , marketing , business , international business , social psychology , psychology , sociology , political science , law