Open Access¿Cuáles deben ser las competencias y las habilidades del profesional del marketing?: Una visión exploratoria desde la perspectiva profesional y académica
Author(s) -
Jorge García Martín,
Lázaro Echegaray-Eizaguirre
Publication year - 2018
Publication title -
esic market economic and business journal
Language(s) - Spanish
Resource type - Journals
eISSN - 1989-3574
pISSN - 0212-1867
DOI - 10.7200/esicm.160.0492.1e
Subject(s) - humanities , political science , art
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