La proximité est-elle seulement une nouvelle mode du marketing ?
Author(s) -
Marc Filser,
Éric Vernette
Publication year - 2010
Publication title -
décisions marketing
Language(s) - French
Resource type - Journals
eISSN - 2269-8469
pISSN - 0779-7389
DOI - 10.7193/dm.057.05.07
Subject(s) - political science
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