
THE ROLE OF SOCIAL MEDIA IN CONTEMPORARY DEMOCRACY: A COMPARATIVE STUDY OF APC AND PDP CAMPAIGNS DURING THE 2015 AND 2019 GENERAL ELECTIONS IN NIGERIA
Author(s) -
Chukwu Ikenna Solomon
Publication year - 2021
Publication title -
new media and mass communication
Language(s) - English
DOI - 10.7176/nmmc/96-09
Subject(s) - politics , democracy , social media , political communication , political science , general election , polling , influencer marketing , commission , public relations , civil society , public administration , political economy , sociology , law , business , marketing , computer science , relationship marketing , marketing management , operating system