
How Is the Performance of Chinese News Media in Kenya? An Analysis of Perceived Audience Reception and Motivation
Author(s) -
Abdirizak Garo Guyo,
Hong Yu
Publication year - 2019
Publication title -
new media and mass communication
Language(s) - English
DOI - 10.7176/nmmc/79-06
Subject(s) - audience reception , psychology , advertising , political science , media studies , sociology , business