Open AccessProfitability and Marketing Efficiency of Smoked Fish: An Empirical Evidence from Ondo State, Nigeria
Author(s) -
Taiwo Adedeji,
F. O. Osundare,
A. A. Ajiboye
Publication year - 2019
Publication title -
journal of marketing and consumer research
Language(s) - English
DOI - 10.7176/jmcr/58-04
Subject(s) - profitability index , business , marketing , gross margin , consumption (sociology) , fish <actinopterygii> , livelihood , agriculture , fishery , finance , social science , sociology , biology , ecology