
The Online Transportation Marketing Mix CoCreation: A Case Study @gojekindonesia
Author(s) -
Janfry Sihite
Publication year - 2019
Publication title -
journal of marketing and consumer research
Language(s) - English
DOI - 10.7176/jmcr/57-05
Subject(s) - complaint , exploratory research , promotion (chess) , marketing , business , services marketing , advertising , marketing mix , service (business) , political science , sociology , politics , anthropology , law