Open AccessFactors Contributing to the New Trend of Buying From Supermarkets and Shopping Malls in Kenya
Author(s) -
Wambugu Hannah,
Raymond Musyoka
Publication year - 2019
Publication title -
european journal of business and management
Language(s) - English
Resource type - Journals
eISSN - 2222-2839
pISSN - 2222-1905
DOI - 10.7176/ejbm/11-3-08
Subject(s) - situational ethics , promotion (chess) , business , marketing , advertising , sample (material) , value (mathematics) , antecedent (behavioral psychology) , evening , consumer behaviour , psychology , social psychology , developmental psychology , chemistry , physics , chromatography , astronomy , politics , political science , machine learning , computer science , law