Open AccessSpotting the Critical Service Quality Determinants in the Ghanaian Retail Banking: Importance and Effects
Author(s) -
Geoffrey BentumMicah,
Wenxin Wang,
Zhiqiang Ma,
Antoinette Asabea-Addo,
Sampson Agyapong Atuahene,
Victor BondzieMicah,
Rhoda Afriyie Mensah,
Emmanuel Bosompem Boadi
Publication year - 2019
Publication title -
european journal of business and management
Language(s) - English
Resource type - Journals
eISSN - 2222-2839
pISSN - 2222-1905
DOI - 10.7176/ejbm/11-27-08
Subject(s) - business , service quality , marketing , purchasing , mediation , customer satisfaction , quality (philosophy) , service (business) , loyalty business model , advertising , competence (human resources) , servqual , population , economics , demography , management , sociology , philosophy , epistemology , political science , law