Open AccessE-CRM on the Relationships Quality and Its Consequences: Evidence from Iranian Private Banks
Author(s) -
Sahar Hatami
Publication year - 2019
Publication title -
european journal of business and management
Language(s) - English
Resource type - Journals
eISSN - 2222-2839
pISSN - 2222-1905
DOI - 10.7176/ejbm/11-25-01
Subject(s) - likert scale , loyalty , customer relationship management , quality (philosophy) , business , scale (ratio) , loyalty business model , marketing , customer satisfaction , information quality , perspective (graphical) , service quality , psychology , information system , computer science , engineering , developmental psychology , philosophy , physics , epistemology , quantum mechanics , artificial intelligence , service (business) , electrical engineering