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Eleven myths about social media every utility manager should know—and how to overcome them
Author(s) -
Villegas Samantha
Publication year - 2013
Publication title -
journal ‐ american water works association
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.466
H-Index - 74
eISSN - 1551-8833
pISSN - 0003-150X
DOI - 10.5942/jawwa.2013.105.0082
Subject(s) - mythology , social media , public relations , computer science , sociology , business , political science , world wide web , art , literature
Many utilities are uncomfortable with social media; this article presents strategies for overcoming communications myths and using social media successfully.