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DESIGNING E-LEARNING ENVIRONMENT BASED ON STUDENT PREFERENCES: CONJOINT ANALYSIS APPROACH
Author(s) -
Marija Kuzmanović,
Jelena Andjelković-Labrović,
Aikodijević
Publication year - 2019
Publication title -
international journal of cognitive research in science, engineering and education
Language(s) - English
Resource type - Journals
eISSN - 2334-8496
pISSN - 2334-847X
DOI - 10.5937/ijcrsee1903037k
Subject(s) - conjoint analysis , computer science , learning environment , process (computing) , key (lock) , order (exchange) , e learning , knowledge management , mathematics education , educational technology , psychology , preference , mathematics , statistics , computer security , finance , economics , operating system
The aim of this paper was to determine students’ preferences towards e-learning environment in order to select and design its components that suit the needs of student’s best. The research was implemented using conjoint analysis. Three dimensions of interest were considered: e-learning technology, teaching method and knowledge assessment and the results show that knowledge assessment is the most important e-learning attribute for both traditional and online students. Adding into consideration the teaching method as well, further analysis showed that students can be profiled in two segments: oriented on results or process, which can be used at the beginning of studies to adjust e-learning environment. Research findings emphasized student preferences as essential for designing e-learning system, while student satisfaction turned out to be a key factor determining their persistence for studying in e-learning environment. Finally, recommendations for improvement of existing e-learning system were given.

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