Open AccessA Comparative Study of On-line Social Commerce Participation Behavior of Korean and Chinese Consumers
Author(s) -
Li Ling,
Kee-Ok Kim,
Hye Sun Hwang
Publication year - 2013
Publication title -
han-guk saenghwal gwahakoeji/han'gug saeng'hwal gwahag hoeji
Language(s) - English
Resource type - Journals
eISSN - 2234-3768
pISSN - 1226-0851
DOI - 10.5934/kjhe.2013.22.2.283
Subject(s) - china , interactivity , social commerce , consciousness , business , marketing , advertising , psychology , social media , political science , multimedia , neuroscience , computer science , law