Open AccessUn método para determinar competencias distintivas en pequeñas y medianas empresas?
Author(s) -
Carlos M. Jardón,
María Susana Martos
Publication year - 2011
Publication title -
revista de administração da ufsm
Language(s) - English
Resource type - Journals
ISSN - 1983-4659
DOI - 10.5902/198346593672
Subject(s) - competitor analysis , core competency , core (optical fiber) , hard core , business , position (finance) , principal (computer security) , industrial organization , welfare economics , business administration , economics , computer science , marketing , physics , telecommunications , finance , operating system , statistical physics
The sources of competitive advantage are firm characteristics that allow them to be in a better position than its competitors. Modern firm theories consider that these sources are internal and external factors of business. Entrepreneur combines these factors by the strategy to set their core competencies. This paper proposes a method for determining the formation of core competencies. We discuss the different techniques used and we propose an alternative based on principal components with direct oblimin rotation. We assess the implementation of this method to a particular case in SMEs.