Open AccessManaging Consumer Mythology: The Green Consumption of E10 Fuel
Author(s) -
Pepukayi Chitakunye,
Fanny Saruchera,
Evelyn Derera,
Amandeep Tarkhar-Lail
Publication year - 2014
Publication title -
mediterranean journal of social sciences
Language(s) - English
Resource type - Journals
eISSN - 2039-9340
pISSN - 2039-2117
DOI - 10.5901/mjss.2014.v5n20p1098
Subject(s) - mythology , marketing , pessimism , consumption (sociology) , perception , product (mathematics) , business , advertising , fuel efficiency , everyday life , economics , sociology , psychology , engineering , political science , social science , philosophy , geometry , theology , mathematics , epistemology , neuroscience , law , aerospace engineering