Down the Rabbit hOle: Museum to Offer New Experiences of Children’s Books Up Close and Personal

Running a children’s bookstore for nearly thirty years, Deb Pettid and Pete Cowdin witnessed not only the vital impact of books and story, but also how educational trends were increasingly focused more on proficiency levels than cultivating a love of reading.As both booksellers and artists, the pair began to envision a place where children and families could reconnect with story, celebrate the culture around children’s literature, and literally step into some of the greatest children’s books ever published.So, five years ago they closed their beloved children’s bookstore, The Reading Reptile, to embark on an outlandishly ambitious adventure—The Rabbit hOle.