Open AccessThe Consumer Trust on e-WOM: In the Perspective of Seller Managed Web Review Boards
Author(s) -
Eun-Jin Jang,
Jeoung-Kun Kim
Publication year - 2011
Publication title -
jeongbo siseutem yeongu/jeongbo si'seu'tem yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2733-8770
pISSN - 1229-8476
DOI - 10.5859/kais.2011.20.4.233
Subject(s) - reputation , moderation , trustworthiness , business , perspective (graphical) , product (mathematics) , e commerce , quality (philosophy) , marketing , service (business) , advertising , psychology , social psychology , computer science , sociology , world wide web , social science , philosophy , geometry , mathematics , epistemology , artificial intelligence