Open AccessA Study on Visual Merchandising Perceptional Factors of Women's Fashion Brand in Department Stores
Author(s) -
Hung-Kyu Kim,
Ji-Soo Lee
Publication year - 2010
Publication title -
han-guk uiryu hakoeji/han'gug yi'ryu haghoeji
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.218
H-Index - 4
eISSN - 2234-0793
pISSN - 1225-1151
DOI - 10.5850/jksct.2010.34.1.27
Subject(s) - advertising , business , marketing