Open AccessA Study on the Characteristics of Christian Dior's Brand Communication through YouTube Channel Fashion Film Analysis
Author(s) -
Jeong Hyun Baek,
Soo Jeong Bae
Publication year - 2020
Publication title -
fashion and textile research journal
Language(s) - English
Resource type - Journals
eISSN - 2287-5743
pISSN - 1229-2060
DOI - 10.5805/sfti.2020.22.6.716
Subject(s) - channel (broadcasting) , advertising , materials science , art , business , telecommunications , computer science
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