
Quem vê cara, vê coração? - entrelaçamentos entre ethos e identidade corporativa no discurso virtual do Grupo Boticário / Is the face index to the heart? - imbrications of ethos and corporate identity in virtual discourse from Boticario Group
Author(s) -
Kátia Perez
Publication year - 2017
Language(s) - English
Resource type - Reports
DOI - 10.5783/rirp-14-2017-11-183-206
Subject(s) - ethos , humanities , identity (music) , face (sociological concept) , philosophy , sociology , political science , social science , aesthetics , linguistics