Open AccessDeterminants of Customer Engagement and Its Implications on Marketing Performance at National Private Commercial Banks in Jabodetabek
Author(s) -
M. Syafrudin Yusuf,
Nandan Limakrisna,
Hari Muharam
Publication year - 2022
Publication title -
utsaha
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.718
H-Index - 18
ISSN - 2809-8501
DOI - 10.56943/joe.v1i4.190
Subject(s) - business , marketing , marketing research , marketing management , relationship marketing