Open AccessReview the Dimensions of Brand Equity (Study on Community of Users of Federal Brand Motorcycle Engine Lubricants in Sampit Early 2021)
Author(s) -
Bambang Sutejo,
Sigit Mulyanto
Publication year - 2021
Publication title -
keizai
Language(s) - English
Resource type - Journals
eISSN - 2807-3967
pISSN - 2807-5668
DOI - 10.56589/keizai.v2i1.178
Subject(s) - brand equity , brand loyalty , brand awareness , advertising , business , brand management , population , quality (philosophy) , brand extension , marketing , psychology , medicine , environmental health , philosophy , epistemology