Open AccessPengaruh Nilai Pelanggan dan Customer Relationship Marketing terhadap Kepuasan Pelanggan serta Implikasinya pada Loyalitas Pelanggan
Author(s) -
Kadir Kadir,
Deni Mochamad Ramdani
Publication year - 2017
Publication title -
kontigensi
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2528-0139
pISSN - 2088-4877
DOI - 10.56457/jimk.v5i2.46
Subject(s) - loyalty business model , business , customer satisfaction , marketing , customer equity , customer advocacy , customer retention , customer delight , relationship marketing , business administration , advertising , service quality , marketing management , service (business)