Open AccessFinding Direction When Developing New Media Products. An Empirical Study of Readers’ Preferences for Enhanced Fiction EBooks
Author(s) -
Tanja Eiff,
Heinz-Werner Nienstedt
Publication year - 2017
Publication title -
journal of creative industries and cultural studies
Language(s) - English
Resource type - Journals
ISSN - 2184-0466
DOI - 10.56140/jocis-v1-2
Subject(s) - advertising , computer science , intuition , technological convergence , context (archaeology) , media industry , marketing , business , psychology , public relations , political science , cognitive science , paleontology , biology , operating system