DIGITAL MEDIA USE OF GENERATION Z DURING COVID-19 PANDEMIC | Zendy

Fiona Suwana | Zendy; Alila Pramiyanti | Zendy; Ira Dwi Mayangsari | Zendy; Reni Nuraeni | Zendy; Yasinta Darin Firdaus | Zendy

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DIGITAL MEDIA USE OF GENERATION Z DURING COVID-19 PANDEMIC

Author(s) -

Fiona Suwana,

Alila Pramiyanti,

Ira Dwi Mayangsari,

Reni Nuraeni,

Yasinta Darin Firdaus

Publication year - 2020

Publication title -

jurnal sosioteknologi

Language(s) - English

Resource type - Journals

ISSN - 2443-258X

DOI - 10.5614/sostek.itbj.2020.19.3.2

Subject(s) - covid-19 , pandemic , preference , digital media , indonesian , social media , internet privacy , psychology , advertising , business , medicine , computer science , world wide web , virology , mathematics , linguistics , statistics , philosophy , disease , pathology , outbreak , infectious disease (medical specialty)

This study examines the depth (frequency), and width (different types) of digital media use about COVID-19 pandemic by Indonesian Gen Z. Participants come from several regions and consist of Gen Z who were born between 1995-2010. A survey towards 326 participants found that WhatsApp, Instagram, and YouTube are platforms that were used by Gen Z in their daily life. Meanwhile, this generation chose WhatsApp as the platform to share information on COVID-19 and other platforms like Instagram and Twitter to receive and post information, image, video, opinion, and personal experiences related to COVID-19. Finding also shows that in daily life, the participants can be categorised as heavy users because they spent more than four hours a day to use digital media. In contrast, they only spent less than an hour per day to find and share information about COVID-19. Therefore, this study argues that there are differences in media preference between daily life and toward COVID-19 pandemic information.

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